Last year, the Super Bowl topped its own record as one of the “Most Watched TV Shows Of All-Time.” It’s not that 71 percent of all American households are comprised of “football fanatics,” but it’s more a reflection that the final pro football game of the year has become an event — a social tradition that is not to be missed. We love getting together with family and friends, drinking beer, eating food, placing bets, and even watching the commercials.

A Harris Interactive survey conducted last year found that 54 percent of all viewers were “at least somewhat likely” to pay attention to the ads. A study by Empower MediaMarketing found that 16 percent of the viewers admitted they actually preferred the commercials to the game itself! Given the popularity of commercials during the Super Bowl — not to mention the $3.5 Million paid per 30 second spot — advertisers are taking advantage of YouTube traffic and an early buzz more than ever.

Which Ads Are Generating YouTube Traffic Already?

Last year, Volkswagen’s “The Force” depicting a young boy using Star Wars mind-over-matter on his dad’s new car drew more than 1 million YouTube plays in the first 24 hours. A week later, 23 million people had viewed it. This year, the ads that are generating a lot of early YouTube traffic so far include:

- Volkswagen Over 9 MILLION views so far!!!

- Audi Vampire Party  Over 2 Million hits in 5 days

- Doritos Poll Winner Over 600,000 YouTube plays

- Ferris Bueller Honda CR-V Ad  Over 100,000 views in 48 hrs

- Skechers Over 91,000 views

- Suzuki Sled Ad Over 85,000 YouTube views

- GM Happy Grad 52,000 YouTube plays

- Coca Cola Penguin Thief 19,000 YouTube views

The Importance of YouTube Traffic

THE STATS: According to CTV, US searches for “Super Bowl commercial” has gone up 400 percent since last Monday as people anxiously visit YouTube to get sneak peaks at the top ads. In Canada, searches for this term were five times higher last year, compared to 2009.

YouTube traffic creates an early buzz and ensures that people are looking out for these expensive ads come game day. According to Tim Mahoney, chief product and marketing officer at Volkswagen of America, “We want to start and provoke a conversation [and] we’re off to a rock-solid start.” They plan to reveal their Beetle Super Bowl ad on February 1st, 4 days before the Super Bowl.

Other major advertisers say they just want to give people what they want. Allowing YouTube traffic and lifting the veil ahead of time is psychologically satisfying. “They like to be let in on the joke, let in on the story, early,” explains Mike Sheldon, CEO of Deutsch L.A., the agency that created “The Bark Side” teaser.

Suzie Reider, head of the global video team at Google explains, “In previous years, Super Bowl commercials were single-day lightning. Now, it feels more like rolling thunder.”

Furthermore, YouTube is the second most popular search engine (following the almighty Google… who incidentally owns YouTube as well.) If advertisers want their name out in front of consumers and if they want that coveted word-of-mouth advertising done via social media, they need to cultivate YouTube traffic and get a heavy presence there. The official Ad Blitz Channel will be offering Super Bowl recipes, game day predictions and allowing YouTube users to vote on their favorite commercials. People can even watch previous year’s commercials, which extends the shelf life of these ads.

Do You Need More YouTube Traffic?

Here at WebVideoPromoters, we’re all about getting the early YouTube traffic buzz for your ads. We take our client confidentiality very seriously and consider ourselves the elves working behind-the-scenes to make sure your campaign is a buzzworthy success. A few of our big name clients who don’t mind if we use their name include Audi, Nokia and Porsche. What we offer is thousands of YouTube views in the first 24-48 hours of your video launch. Just like traditional search, the more hits you have, the more visible your ad becomes. We’ll also make sure your SEO is done right, so you can be found easily and receive the YouTube traffic you deserve.

Contact us for more details on how we boost YouTube traffic. We’d love to hear from you! 

Enjoy a Christmas Song with a hint of dance from our client Xenia. We co-produced and maintain the online campaign for this song.

If you have a channel thats growing, a great idea/concept on YouTube… lets talk. Look for us on via Skype (webvideopromoter), IM (Y!/AIM webvideopromoter), email (info AT webvideopromoter.com) or phone (281-668-4222)

• “Over 25 billion views per month in the US alone”?
• “We’re in a great place if you can make content”?
• Did Robert Davis just say that information focused content can really sell the click?!?
• Does that mean search is actually a real player in the video industry?!? ?!? ?!?

Yeah, that’s pretty much what he said.

What was once a dream for so many in the industry looks as if it’s finally becoming a reality for many, and as long as you’re making strides in the right direction in terms of your metadata, your information-based videos can be seen by a limitless audience, and that offers you the exposure you’ve been looking for.

That metadata, though, is the real key, and Video SEO is the only way to ensure the search engines can even reach your content. Just as you once optimized your landing pages and content articles, putting the same level of time and effort into your videos is paying off right now for many thanks to our unique Video SEO services.

Our system ensures your video not only ranks well in traditional search results, but also that your video graphic thumbnail actually appears in the results list. Since study after study has shown that people actually gravitate better to those graphic representations, you’re likely to not only get the click, but see results like sales and relinking from it as well.

The technology is exactly where it should be. Are your videos ready? If not, let us help with the right Video SEM (Search Engine Marketing) for your video.

Check out our Yahoo Video page for more details on packages: http://www.webvideopromoters.com/purchase/yahoo-video-views/

• Most Viewed Today ALL Categories (default): http://youtube.com/browse?s=mp
• Howto & Style Most Viewed This Week: http://youtube.com/browse?s=mp&t=w&c=26&l=&b=0
• Most Discussed All Time ALL Categories: http://youtube.com/browse?s=md&t=a&c=0&l=&b=0
• Most Viewed All Time ALL Categories (this is legendary status): http://youtube.com/browse?s=mp&t=a&c=0&l=&b=0

These are coveted areas to be in because it brings you a lot of natural views and attention (good and bad). They could quite possibly be the 2nd to 3rd most visited parts of YouTube. This is where you want your video placed so that it gets the most amount of views quickly.

YouTube has been making changes to their system for views metrics; the last we noticed was late spring/early summer this year. A lot of YouTubers (both individuals and groups selling views) were affected badly and a lot fell off of the honors list and were unable to get back on. We were also affected, but quickly worked on improving our system. After a lot of work we are getting videos with honors again, and even contacted by our competitors about our system because many of them are still unable to get Honors.

Many new prospect clients and those of you signing up to our newsletters ask why our prices are higher then the others (our competitors). Well, we’d like to set the records straight. They DO NOT bring honors and we’ve tested them out. We DO bring honors because of our solid system and we’re constantly improve our system to justify our prices. Cheap views won’t mean anything if they just inflate your view count and don’t get you on the Honors Charts.

The clients who have used our services are very pleased with our results, because they are getting honors; 12k views can translate to 30K and even 50K views, 30K views can translate to 70k and even 90k, and 450K to 700K and 900K views. They are all returning customers with their new videos.

Here’s where the fine print comes in, we DO GUARANTEE our views within 48hrs (packages 150k and under) and we still DO NOT guarantee honors. We have 2 reasons why we do no guarantee honors:

• Honors are based on how many view other YouTube videos get at that moment, so honors are relative for that time which greatly varies in views.
• YouTube can change their system for counting views at any time without notice and if our system is affected we will notice it with our promotions during that time. We will start informing new orders that there might be some changes that we’ve noticed affecting getting honors… this is out of our hands but we’re constantly being aware.

So in short, right now we are bringing HONORS to your videos, just cannot guarantee them. Contact us and lets talk more.